NAB is off to a flying start with thousands of eager audio and video professionals flocking to the dessert oasis that is Las Vegas. And just like in the previous three years Aussie gear maker Blackmagic Design unleashed numerous new products, and of course a few new cameras. Something they've been doing for the past few years and surely become a standard. Whether that's a good thing, and we think it is, we'll let you decide.
Sony kicked-off NAB with a big announcement the Sony HDC 4300 – a new and first of its kind 4K systems camera with 2/3 inch true 4K sensors. Targeting high-end sports capture in 4K, Sony is also offering an 8x slow-motion option in Full HD to capture those unforgettable moments in sports history. 4K is where the broadcast industry is going at least for sports and big live events, and the fact that Sony, who have a solid and proven long-standing heritage in the broadcast world is the logical progression off from the world of HD we're so used to. Read more about this technological marvel from Sony in the following paragraphs.
After a long wait, the much anticipated successor the highly popular broadcast industry workhorse the C300, today Canon officially announced the C300 Mark II. The new camera from Canon features 4K internal recording in a newly developed 4K 10bit 4:2:2 codec called XF-AVC capable of bit rates of up to 410Mb/s.
Every year in the beginning of April thousands upon thousands of video professionals and industry folks descend upon the desert oasis and get lost in the lavishness of Las Vegas for the biggest broadcast video trade show in the world – The National Association of Broadcasters Show, or simply NAB Show.