Lenses

Zeiss just added a third prime lens to their esteemed Batis family of full-frame lenses designed for the latest E-mount mirrorless cameras by Sony - the Batis 18mm f2.8 is a full-frame wide angle monster that boasts super-sharp image quality and premium build quality.

NAB 2016 is just around the corner and most manufacturers are getting busy finalising their announcements about new products they've been working hard on for years. With just days away from the biggest trade show in our industry, Leica and sister company CW Sonderoptic have some exciting news for cinematographers and rental houses.

Fujifilm is about to debut a brand new addition to their Cabrio range - the XK 6x20 light weight cine zoom with the impressive 20-120mm range at T3.5 constant aperture. The new light weight zoom lens will be available in industry standard PL mount thus making it a perfect fit for Super35 digital cameras such as the ARRI Amira, Sony PMW-F55, Varicam LT, and C300 PL mount.

Earlier this month, Sony unveiled three brand new lenses including the much awaited 24-70mm F2.8 GM Full-Frame lens, the 85mm f1.4 and the telephoto 70-200mm f2.8 OSS. All three new lenses are part of a brand new line-up called G-Master series - targeting Full-Frame stills photographers and videographers alike.

The ZEISS Loxia 21mm f2.8 is the youngest addition to the Loxia family of compact full-frame lenses for Sony E mount cameras such as the Sony A7s, A7s II and A7R II. Videographers can benefit from the fluid manual aperture option and the solid metal construction. And of course, outstanding world-class image quality from none other than legendary optics-maker Zeiss.