Visual Impact Blog

DJI reveals new Zenmuse X7, branding it the world's first Super 35 digital film camera optimised for professional aerial cinematography. Designed to work seamlessly with the DJI Inspire 2 drone, the Zenmuse X7 delivers superior image quality, interchangeable lenses, and a new DJI Cinema Colour System for post-production...

We may be able to assist with your next set of Ultra Prime and Master Prime Lenses! Designed specifically for motion pictures, Ultra Prime Lenses have the widest focal range of any prime lens set available to cover every cinematic need: from the unique Ultra Prime 8R extreme wide angle lens to the best telephoto lens.

Sound Devices announce the newest addition to the MixPre Series line up of audio recorders, mixers, and USB audio interfaces with new MixPre-10T. The MixPre-10T is a 10-input recorder with built-in timecode generator and reader, offering up to 12 tracks of polyphonic WAV file recording.

Aside from the launch of their new HDR production monitor, the Sumo19M, also announced was a new lineup of Atomos Connect Converters directed at broadcasters as also live event production. 

MixPre Series Firmware v1.20 released for the MixPre-3 and MixPre-6. The firmware is an official release that provides new functionality as well as other system enhancements to previously released versions. It is highly recommended that MixPre users update...