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Cameras
From camcorders and studio cameras to DSLR’s and minicams, we stock a comprehensive range of the latest digital cameras. So whether you want to shot a drama at 4K resolution or capture high octane images using a GoPro minicam, we have the right camera for you.
Tripods
Aluminium or carbon, lightweight or heavy duty, we have a tripod that will fit your requirements. We also stock jibs, pedestals, track and dollies, stabilisers and remote systems. For advice on all your camera support issues speak to our specialist on 0208 977 1222.
Monitors
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Monitoring images plays a critical role both in the studio and on location. Getting it right in the field can save you time and money in correcting it in post-production. We only supply the highest quality professional viewfinders, on camera displays and production monitors.
Lenses
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With the vast array of lenses and accessories available, selecting the right one can be daunting. Our specialists can guide you through our comprehensive range of DSLR, 2/3” ENG zooms and Cine Style primes from leading brands including ARRI, Canon, Sony, Cooke, Fujinon and ANGENIEUX.
Lights
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Make sure your next production looks its best by selecting from our comprehensive range of lighting equipment and accessories. We stock everything from the latest LED panels and kits to the traditional tungsten and fluorescent lights.
Edit
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The world of post-production and live production is consistently changing and our product specialists are here to help. We stock the latest technology from all the leading brands such as Apple, Sony, Blackmagic, Snell & Wilcox and many more.
Recorders
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From the traditional VTR’s to the latest solid-state recorders, we are authorised dealers for all the top brands such as Sony, Blackmagic, Atomos, Convergent Design and many more. Our specialist are always here to give you expert advice on which one to choose and why.
Sound
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If you’re trying to choose between a Sony and a Sennheiser wireless microphone or looking at the latest mixer from Sound Devices our range of sound equipment has something for everyone. From headphones and recorders to studio amplifiers and talkback systems, the choice is yours.
Accessories
Often forgotten but essential for a pain free day. We have lots of bags, cables, batteries and other essentials to help make your life easier on the road or in the studio. Including matte boxes, filters, memory cards, batteries, bulbs, and chargers.
Used
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We have a selection of used and ex rental equipment for sale from Visual Impact. Due to the nature of these products we only have one of each item available and therefore they are sold on a first come, first served basis. We also offer a part exchange programme to help you turn your old gear into the latest equipment.
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Sigma

New Sigma F1.4 DG DN Art lens, ARRI handle extensions, ATEM Mini Pro ISO

This week we are featuring the new SIGMA 85mm F1.4 DG DN Art lens designed from the ground up specifically for mirrorless cameras, new handle extensions from Arri that offer five extension bars in different lengths and two hand shells, plus the new ATEM Mini PRO ISO from Blackmagic Design.
This entry was posted in News and tagged ARRI Handle Extensions, Arri HEX sytem, ATEM Streaming Bridge, ATEM Mini Pro ISO, SIGMA 85mm F1.4 DG DN Art lens, visual impact news in 90, Sigma, Blackmagic Design, ARRI PCA on 10th August 2020 by Visuals.
New Zeiss SP Lenses, Sigma fp v2.0, Atomos ProRes RAW support

This week we are featuring three new Zeiss Supreme Prime Lenses - 18mm T1.5, 40mm T1.5, & 200mm T2.2 that completes the large format lens family, new firmware v2.0 for the Sigma fp mirrorless camera, plus Atomos announce ProRes RAW recording via HDMI from the Fuji GFX100 Camera.
This entry was posted in News and tagged #Atomos ProRes RAW support, #ZEISS Supreme Prime 200/T2.2, #ZEISS Supreme Prime 40/T1.5, #ZEISS Supreme Prime 18/T1.5, #sigma fp update v 2.0, #new zeiss supreme prime lenses, zeiss supreme primes, visual impact news in 90, Sigma, Atomos, Zeiss on 6th July 2020 by Visuals.
VENICE v5.02, new Sigma ultra telephoto zoom lens, RODECaster Pro v2.1

This week we are featuring the latest firmware update v5.02 for the Sony VENICE digital cinema camera, the new Sigma 100-400mm ultra-telephoto zoom lens that is exclusively made for the L-mount and Sony E mount camera systems, plus the RODECaster Pro firmware v2.1 from Rode Microphones.
This entry was posted in Firmware, Lenses, News and tagged venice v5.02, Sigma 100-400mm ultra-telephoto zoom lens, RODECaster Pro firmware v2.1, Sony VENICE, Sigma, Sigma Lenses, Rode microphones, Sony on 22nd June 2020 by Visuals.
New Sigma Lenses, Panasonic AJ-CX4000 and Visual Bytes

This week we are featuring the Classic Cine Primes from Sigma, the new AJ-CX4000 broadcast shoulder camcorder from Panasonic and the launch of our new Visual Bytes programme…a series of short ‘how- to’ instructional videos hosted by experienced DoP Jeremy Humphries
This entry was posted in Firmware, Lenses, News and tagged panasonic AJ-CX4000, sigma classic cine primes, visual impact news in 90, visual bytes, Sigma, Sigma Lenses, Panasonic on 16th December 2019 by Visuals.
New Sigma lenses, Final Cut Pro Update, Roger Deakins on Mini LF

This week we are featuring three new prime lenses from Sigma for Canon mirrorless cameras, the latest update to Final Cut Pro X version 10.4.7 from Apple plus cinematographer Roger Deakins talks about the Mini LF & the new Sam Mendes World War I epic, 1917.
This entry was posted in Firmware, Lenses, News and tagged roger deakins, final cut pro v 10.4.7, final cut pro update, sigma f1.4, sigma new prime lenses, ARRI Mini LF, Apple, Sigma on 14th October 2019 by Visuals.