rode

My RODE Reel 2017 is back! The Rode Reel Short Film Competition now has a total pool prize of more than $500,000 and is open for submissions until June 30th

Rode Microphones's parent company Freedman Electronics is celebrating their 50th anniversary this year and to commemorate this event, Rode is slated to release a bunch of new exciting microphones in addition to their latest generation on-camera microphone for DSLR and compact camera users called the Rode VideoMic PRO+ later in 2017.

In its largest-ever simultaneous product release RØDE has announced six new products at IBC 2015 in Amsterdam. This was a massive event for Rode and the Australian manufacturer added two new microphones, a pair of carbon fibre boompoles, an XLR interface for Apple iOS® devices and an XLR adaptor for the company’s popular RØDELink 2.4GHz digital wireless system to their line-up of products.

Some say your video is only as good as it sounds, and they are right. Often times a lot of people fall for the trap of compromising audio quality in lieu of wowing the audience with pretty pictures. In some situations however, immersive audio will draw the audience much better into the video experience than beautiful images alone.

In today's modern production environment images are just as important as sound. Video footage needs to impress with stunning detail, pleasing composition and natural exposure, however more often than not, audio tends to take a back seat and be subject to compromise in certain situations especially when one is shooting with a DSLR like the 5D Mark III, or Panasonic GH4