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Cameras
From camcorders and studio cameras to DSLR’s and minicams, we stock a comprehensive range of the latest digital cameras. So whether you want to shot a drama at 4K resolution or capture high octane images using a GoPro minicam, we have the right camera for you.
Tripods
Aluminium or carbon, lightweight or heavy duty, we have a tripod that will fit your requirements. We also stock jibs, pedestals, track and dollies, stabilisers and remote systems. For advice on all your camera support issues speak to our specialist on 0208 977 1222.
Monitors
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Monitoring images plays a critical role both in the studio and on location. Getting it right in the field can save you time and money in correcting it in post-production. We only supply the highest quality professional viewfinders, on camera displays and production monitors.
Lenses
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With the vast array of lenses and accessories available, selecting the right one can be daunting. Our specialists can guide you through our comprehensive range of DSLR, 2/3” ENG zooms and Cine Style primes from leading brands including ARRI, Canon, Sony, Cooke, Fujinon and ANGENIEUX.
Lights
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Make sure your next production looks its best by selecting from our comprehensive range of lighting equipment and accessories. We stock everything from the latest LED panels and kits to the traditional tungsten and fluorescent lights.
Edit
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The world of post-production and live production is consistently changing and our product specialists are here to help. We stock the latest technology from all the leading brands such as Apple, Sony, Blackmagic, Snell & Wilcox and many more.
Recorders
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From the traditional VTR’s to the latest solid-state recorders, we are authorised dealers for all the top brands such as Sony, Blackmagic, Atomos, Convergent Design and many more. Our specialist are always here to give you expert advice on which one to choose and why.
Sound
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If you’re trying to choose between a Sony and a Sennheiser wireless microphone or looking at the latest mixer from Sound Devices our range of sound equipment has something for everyone. From headphones and recorders to studio amplifiers and talkback systems, the choice is yours.
Accessories
Often forgotten but essential for a pain free day. We have lots of bags, cables, batteries and other essentials to help make your life easier on the road or in the studio. Including matte boxes, filters, memory cards, batteries, bulbs, and chargers.
Used
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We have a selection of used and ex rental equipment for sale from Visual Impact. Due to the nature of these products we only have one of each item available and therefore they are sold on a first come, first served basis. We also offer a part exchange programme to help you turn your old gear into the latest equipment.
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Atomos

Canon EOS R5, Sony 12-24mm f2.8 G Master lens, AtomOS 10.5

This week we are featuring Canon's highly anticipated EOS R5 flagship full-frame mirrorless camera, the new 12-24mm f2.8 G Master Lens from Sony, plus the latest AtomOS 10.5 firmware for the Ninja V that enables 5.8K ProRes RAW from selected Z CAM cinema cameras.
This entry was posted in News and tagged atomOS 10.5, Sony 12-24mm f2.8 G Master lens, canon eos r5, visual impact news in 90, Atomos, Canon, Sony on 13th July 2020 by Visuals.
New Zeiss SP Lenses, Sigma fp v2.0, Atomos ProRes RAW support

This week we are featuring three new Zeiss Supreme Prime Lenses - 18mm T1.5, 40mm T1.5, & 200mm T2.2 that completes the large format lens family, new firmware v2.0 for the Sigma fp mirrorless camera, plus Atomos announce ProRes RAW recording via HDMI from the Fuji GFX100 Camera.
This entry was posted in News and tagged #Atomos ProRes RAW support, #ZEISS Supreme Prime 200/T2.2, #ZEISS Supreme Prime 40/T1.5, #ZEISS Supreme Prime 18/T1.5, #sigma fp update v 2.0, #new zeiss supreme prime lenses, zeiss supreme primes, visual impact news in 90, Sigma, Atomos, Zeiss on 6th July 2020 by Visuals.
Atomos ProRes RAW recording, Panasonic AK-HC3900, Film & TV productions resume

This week we are featuring an upcoming Atomos update supporting 12-bit ProRes RAW recording to the Ninja V from the Z CAM E2, the new AK-HC3900 HDR Studio Camera from Panasonic plus the latest updates on resuming Film and TV productions in the UK.
This entry was posted in News and tagged #film and tv productions resume, panasonic ak-hc3900, #atomos pro res raw, visual impact news in 90, Z Cam E2, Atomos Ninja V, Atomos, Panasonic on 18th May 2020 by Visuals.
New Sony 24" 4K production monitor, AtomOS 9.2, Wooden Camera accessory kit

This week we are featuring Sony's new 24" 4K HDR production monitor unveiled at InterBee 2019, the latest AtomOS 9.2 update, official Wooden Camera accessory kit for the Canon C500 Mark II plus our Sony FX9 open day.
This entry was posted in Firmware, Accessories, News and tagged wooden camera accessory kit, sony production monitor, atomOS 9.2 update, sony fx9, Atomos SUMO 19, Wooden Camera, Atomos, Sony on 18th November 2019 by Visuals.
Sony VENICE, Panasonic S1H, Atomos+Timecode Systems

This week we are featuring the Panasonic S1H the first stills/video mirrorless hybrid camera to be approved for Netflix productions, The Crown Season 4 switching from Sony F55 to VENICE plus breaking news from Atomos and Timecode Systems.
This entry was posted in Cameras, News and tagged Netflix approved, TimeCode Systems, sony S55, panasonic s1h, Sony VENICE, Atomos, Sony on 4th November 2019 by Visuals.